The Running Commentary

It’s all in the preparation (or lack there of)

I have a greater appreciation for the preparation that the top athletes go through, more so for how it ensures that they finish well, now more than ever….

Social Media – Unlocking the value of the focussed communication opportunity

In the maze of social media options, I am consistently asked “which channel is the best one for my brand?” My stock response to this question is “all of them”. This response generally is generally not well received and almost always results in the person saying “well then it’s not for me”

Tough times and strong friendships should go hand in hand……

Faith is never tested like it is until you face issues that you cannot resolve yourself……..

VW ad The Bark Side: 2012

For all the Star Wars fans

Hands up if you know what your GP scored for anatomy…..

And finally, next time you are in to see your GP, take a close look as the wall. What you will see is a piece of paper, no individual marks, only a qualification. Makes you think doesn’t it?

Consumer Protection Act: Creativity should not be confused with deception

Let me conclude by saying that being creative does not mean that you need to be deceptive and too many companies are still confusing the two……..

Toys R Us on how not to service your customer!

The upshot is that my kids received a valuable lesson on how not to do it……

Charismatic leader and petulant child all wrapped in one – this is Julius Malema

One cannot deny his passion for his cause and save for the fact that he sees nothing wrong with living a life of luxury while “fighting for the poor” the man has appeal from a charisma point of view…….

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Impact counts, but service retains the client……………

In all these two very recent incidences have left me even more convinced that it is not only the impact that counts, but the service the customer ultimately experiences that will ensure ongoing success……

PHAT and Sexy in one device…….The Nokia #N9

Nokia may just have hit the nail on the head with the #N9 and this could be the phone that brings Nokia back as far as their mobile offering goes. I had the privilege of attending the launch of the Nokia #N9 in Cape Town a few days back, as “the man in the street…

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